Advertising principles and practice (Record no. 9308)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00345nam a2200133Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 WEL/A |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | William Wells,John Burnett |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising principles and practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Prentice Hall Inc |
| Place of publication | New Jersy |
| Year of publication | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 562 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | COMMERCE | 13/09/2024 | UGC/BASIC GRANT,Supplier-Cosmo Books | 295.00 | 659.1 WEL/A | 9414 | Books |